cristina
mendez palencia
Strategic Design
what i do
I create tangible strategy — through design.
Whether at my agency CMP & Co., my podcast The Curious & Creative, or communities like Women in Motion.
My work is about creating clarity, sparking growth and empowering people to move forward.
what is strategic design?
And why should you care?
Visual and tangible
Strategy is often a synonym for vagueness.
It often lives in PowerPoint slides, reports or people’s heads.
It lands into what I call “The Strategy Graveyard”.
Design turns that vagueness into something tangible — something that you can see, test and use.
strategic design is:
Customer-centered
Holistic
Co-created
In short, strategic design does strategy differently —
it connects vision, numbers, customers and experience — so your business works
as a whole
looking for clarity and momentum in your team?
Let’s talk.
📧 cristina@mendezpalencia.com